CVN Today - At the same time as jeans were becoming more “hip” among the youth of America, they were also becoming more comfortable and therefore more suitable for everyday use. In the mid-1950s the denim and textiles industry was revolutionized by the introduction of the stone-washing technique by GWG, a jean manufacturer from Edmonton, Alberta. Stone washing involves pounding the fabric with pumice stones while it is wet. This breaks the material in, giving it a worn and slightly faded look while making it considerably softer and easier to wear.
Wholesale urban clothing - Ice Canada Inc is a wholesale clothing provider of all major brand names and designer urban clothing.
See the Story of Jeans.